Contrary to the general assumption
about SMS services are offered by the individual mobile network operators, the
fact is, SMS messaging service provider are different entities altogether. SMS
messages are purchased in bulk from wireless carriers by these service
providers, albeit at lower cost, which are then used for sending it to the
subscribers, at a higher price.
Therefore, when it comes to choosing
a right SMS service provider in India,
users should always consider the following mentioned factors, to help them
choose a right one.
Pricing
For, availing any kind of services,
one of the most vital and primary aspects, which most of the people consider
is, its cost. The same applies for selection of promotional bulk SMS in Chennai.
Generally, SMS messaging services are of two categories, SMS based and credit
based. In the former mentioned category, customers using the services are
required to pay as per the number of SMS sent to them, while in the latter,
customers are seen buying credits from the service providers. Hence, prior to
hiring services of any SMS messaging provider, one first need to check out for
hidden costs, if any. The reason being, most of the SMS service providers fail
to specify about their fees on their pricing pages, resulting in last minute
surprises thrown in at you.
Conditions,
if any, laid down by the SMS service provider
Most of the times, service providers
of bulk SMS in Chennai require
you to buy a specified number of credits every month from them, for using their
services. Hence, it is advisable to choose a SMS service provider sans minimum
purchase clause, especially for the first timers. In case of growth in your
business in future, you always have the option of buying more credits, from the
service provider.
Validity
of SMS period
Most of the SMS gateway providers
put forth a mandatory condition of users having to use up the credit limit
within specified time frame, resulting in expiry of the balance SMS messages,
post the period. Therefore, such restrictions act as an hindrance for small
companies and businesses which are just starting out.
Efficient
Coverage
One should always opt for a SMS
service provider which can assure efficiently delivery of the messages,
irrespective of the location of the target destination. Hence, checking out
quality of network coverage of the service provider is of prime importance. Most
service providers offer free message facilities so that the users can check out
their network coverage efficiency. Avoid dealing with any SMS service provider
having low quality of network coverage despite offering low prices. Messages,
reaching late at the desired destination, will fail to serve your purpose.
Payment
Flexibility and Account Management
Most of the SMS service providers,
in a bid to attract business, offer flexible payment options to their
customers. Dealing with such service providers is always an advantage for you.
Also, facilities of checking and managing your account offered by the SMS
service provider, is an added attraction for you.
