Guidelines for Choosing an SMS Service Provider

Contrary to the general assumption about SMS services are offered by the individual mobile network operators, the fact is, SMS messaging service provider are different entities altogether. SMS messages are purchased in bulk from wireless carriers by these service providers, albeit at lower cost, which are then used for sending it to the subscribers, at a higher price. 

Therefore, when it comes to choosing a right SMS service provider in India, users should always consider the following mentioned factors, to help them choose a right one.

Pricing

For, availing any kind of services, one of the most vital and primary aspects, which most of the people consider is, its cost. The same applies for selection of promotional bulk SMS in Chennai. Generally, SMS messaging services are of two categories, SMS based and credit based. In the former mentioned category, customers using the services are required to pay as per the number of SMS sent to them, while in the latter, customers are seen buying credits from the service providers. Hence, prior to hiring services of any SMS messaging provider, one first need to check out for hidden costs, if any. The reason being, most of the SMS service providers fail to specify about their fees on their pricing pages, resulting in last minute surprises thrown in at you. 

Conditions, if any, laid down by the SMS service provider

Most of the times, service providers of bulk SMS in Chennai require you to buy a specified number of credits every month from them, for using their services. Hence, it is advisable to choose a SMS service provider sans minimum purchase clause, especially for the first timers. In case of growth in your business in future, you always have the option of buying more credits, from the service provider. 

Validity of SMS period

Most of the SMS gateway providers put forth a mandatory condition of users having to use up the credit limit within specified time frame, resulting in expiry of the balance SMS messages, post the period. Therefore, such restrictions act as an hindrance for small companies and businesses which are just starting out. 

Efficient Coverage

One should always opt for a SMS service provider which can assure efficiently delivery of the messages, irrespective of the location of the target destination. Hence, checking out quality of network coverage of the service provider is of prime importance. Most service providers offer free message facilities so that the users can check out their network coverage efficiency. Avoid dealing with any SMS service provider having low quality of network coverage despite offering low prices. Messages, reaching late at the desired destination, will fail to serve your purpose.

Payment Flexibility and Account Management

Most of the SMS service providers, in a bid to attract business, offer flexible payment options to their customers. Dealing with such service providers is always an advantage for you. Also, facilities of checking and managing your account offered by the SMS service provider, is an added attraction for you.